The holiday season kicks off this Friday, November 23rd at 7:30 p.m. in Sioux Falls with sparkling lights and outdoor cheer at the 21st annual parade of lights. The parade will run along Phillips Avenue between 14th and 5th streets in historic downtown Sioux Falls. Immediately after the parade, the public is invited to the Holiday Inn City Center, where folks can sip complimentary hot apple cider and munch on cookies as five awards are given to the most dazzling parade entries.

Photos from the 2011 parade by Reistroffer Design.